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You may have produced the most exciting and visually creative mail piece, but if it fails to reach its target or if first impressions are bad, the investment in your carefully prepared message will be wasted. We work hard to ensure our clients' mailing campaigns are as targeted as possible.
Poor quality address data will adversely affect your response rates, increase your postage costs and most importantly, damage your organisation's reputation. We offer a full range of data processing services to maximise the effectiveness of your marketing programme.
Responsible Mailing is one of the most innovative direct mail marketing companies in the UK. Direct mail is changing fast and we are moving quickly to address the current and future needs of our diverse and rapidly expanding customer base.
Some of our clients prefer us to hold and manage their direct mail databases for them. Others use our skills for specific data processing tasks such as customer segmentation and management reporting.
We can bring your mailing databases from many different sources and combine them together for an accurate and up to date view of your customer data.
Call us on 0845 686 4000
We can manage a single mail campaign or your entire direct marketing budget. We can pull together all of the direct mail services we have to provide you with a single point of contact for all your mailing activity. Our highly experienced staff can also organise your design, printing and envelope/poly film supply to provide the comprehensive solution to your needs.
Call us on 0845 686 4000
Your mail returns can be delivered back to us in order that we can update your customer database, ensuring one of your most valuable assets is kept in tip-top condition. Alternatively, any returned mail can be delivered back to your premises.
Call us on 0845 686 4000
Duplicate entries can often creep into mailing lists over time. By conducting regular de-duplication of your lists you can keep your costs and reputation in check.
Our de-duplication software can pick up more duplicates through its sophisticated fuzzy matching technology than standard software thus avoiding the need for expensive manual de-duplication.
Call us on 0845 686 4000
All of our mailing lists are screened against the mailing preference service (MPS). This is to ensure that people registered with MPS do not receive unsolicted direct mail.
UK regulation is likely to get tighter as time goes by. Responsible Mailing is well positioned to act as your eyes and ears, ensuring you keep ahead of any changes.
Call us on 0845 686 4000
Gone away and mortality suppression
Mailing lists degrade over time with people moving house, getting married and changing jobs all the time.
Regular maintenance of your mailing list can ensure that gone-aways are updated and deceased records are removed from your database to avoid causing embarrassment and upset to your customers.
Call us on 0845 686 4000
Postal Address File (PAF) validation
The Royal Mail's postal address file (PAF) is the authoritative mailing database against which all others are verified.
By validating your data against the PAF file you can ensure your data is accurate and obtain the maximum postal discounts available on the various schemes operated by Royal Mail, TNT, DHL and others.
Call us on 0845 686 4000
If you are looking to change mailing houses or use one for the first time look no further. As one of the UK's fastest growing direct mail marketing companies we have the comprehensive facilities, the knowledgeable staff and the client-focused approach to ensure we deliver high quality, high speed, value for money direct mail services.
Call Responsible Mailing today and see how we can cut your mailing costs down to size.
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